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Compressed air experts expand in KZN as part of growth strategy

Home Engineering Pumps, Valves, Hydraulics, Pneumatics Compressed air experts expand in KZN as part of growth strategy

INTEGRATED Air Solutions is the exclusive regional sales and service company for top-tier compressor brands ELGi and FS-Elliott as well as the sole supplier of Aircom piping in South Africa. More recently, the organisation became the local service agent for ABC Compressors and appointed a distributor, Compressor & Engine Engineering, in Johannesburg.

“In addition to our service, repairs, and genuine spare parts for all our OEM brands, we also offer refurbishment and repackaging as part of our end-to-end aftermarket solutions,” says managing director of Integrated Air Solutions, Wayne Jacobs. “Our wide customer base includes mining, construction, engineering, cement, pharmaceutical, automotive, food and beverage, agri-processing, water well, and oil & gas exploration industries.”

“To further grow our leading position as a supplier of premium compressed air solutions that encompass the superior product and service quality that customers have come to expect from us, we have bolstered our resources with the recruitment of three new employees,” continues Jacobs. In May this year, Stephen Bekker joined us as technical sales representative in KwaZulu-Natal (KZN) and Josef Albrecht as aftersales manager at head office in Johannesburg. We appointed Daryn Jack, regional sales manager, also based at head office in June. Bringing a combined experience of close to 50 years in air compressors, these impact players will assist us in growing our brand and amplifying our extensive capabilities and expertise.”

While Bekker has only been involved in the compressor industry for just two years, he brings extensive internal and external sales as well as managerial experience. “My goal is to put down our stamp on KZN and become a recognised entity across the region as a supplier of an extensive array of top-tier machines and piping solutions, complemented by robust aftermarket support,” says Bekker. “In line with my growth strategy, I am in the process of securing premises in the strategically situated Pinetown-New Germany area.”

“The region offers so many opportunities and there is tremendous scope for our quality solutions, from drilling and piling applications to food and beverage such as dairies, which are a big market in KZN that demands oil-free air to ensure zero end-product contamination,” notes Bekker. “Our extensive compressed air portfolio of rotary screw, piston, oil-injected and oil-free diesel as well as oil-free electric machines give us the ability to essentially meet any compressed air application. Alongside new units, emphasis will also be placed on expanding our rental offering.

In addition to two expert service technicians in KZN, we are in the enviable position of being able to tap into head office’s vast pool of resources, paired with expert backing from Josef and Daryn. Sales, rentals, and technical support are all incorporated into this cohesive unit. From an aftermarket perspective, we add even further value through our unique ability to manage our own air-ends which gives us a competitive edge.”

Albrecht emphasises the synergy between sales and aftermarket support. “They go hand-in-glove. The sales team establishes the brand presence, supplying not only the product but also service and after-market support to the customer. This is where my team and I step in. Our after-market responsibility extends to fostering long-term customer relationships, remaining with them throughout the life-cycle of their machines with the objective to provide the lowest total cost of ownership. Moreover, our refurbishment capabilities enable us to further extend their machine’s lifespan.” He adds that genuine aftermarket parts and spares paired with an efficient, consistent and seamless stock management process, are key to a successful after-market service.

Jack’s mission is to magnify Integrated Air Solution’s market presence and brand essence in South Africa’s air compressor industry.

A focal point is to raise awareness of the global technologically advanced ELGi brand that incorporates 75 years of excellence and know-how.

“Our strategy entails broadening our footprint and sales presence on a national scale, comprehensively representing all provinces. Once our KZN operations are in full swing, we will expand our operations in the Western Cape. While direct sales channels are our primary focus, we are appointing strategic dealer partners as our indirect route to market, elevating our reach.

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